Archive for Organizational Design

ORGANIZATION STRUCTURE AND DESIGN

Organizing is the formal grouping of activities and resources for facilitating attainment of specific organizational objectives. It is possible to achieve objectives without formally organizing, but there is likely to be great wastage of resources and time. Organizing ensures that objectives are achieved in the shortest possible time, in an orderly manner, with maximum utilization of the given resources. For a company who are selling blinds, vertical blinds, roman shades online, utilization of each leads given to them is most important part of organization.

 

In the context of a firm, its people, machines, building, factories, money, and credit available for use are the resources at its disposal. All these resources are limited. Your roles as a manager is to organize all these resources, so that there is no confusion, conflict, duplication or wastage in achieving your organization’s objectives and authority for utilizing the resources assigned to him, and the higher authority to whom he has to periodically report his progress. In this unit, we will take up all these issues for discussion, dwelling at some length on the various types of organization structure that you can choose from to suit your company’s specific objectives.

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Understanding Organizational Design

We are talking organization design in our blogs. Organizations are social units with specific purposes. The basic elements of organizations have remained the same over the years. Several disciplines provide the knowledge and the means to understand organizations. However, it is appropriate to look at organizations integrally in multi-disciplinary perspective. Three viewpoints have emerged, over the years in successive stages, each seeking to provide a window on the others. They are the classical approach, three streams stand out: bureaucracy, administrative theory and principles of scientific management. It is important to note that with the passage of time, the viewpoints have been changed or modified, but not replaced as such. Each major contribution brought new knowledge, awareness, tools and techniques to understand the organizations better.

Thus, today we are richer than ever before tin terms of our knowledge about approaches to understand organizations. We take example of portable car DVD players. Today there are so many companies who are manufacturing car DVD players like philips pet1002 , samsung DVD-L100 , JVC kd-avx33.  One person can have all knowledge of such products at one desk.  All the same, more knowledge meant reckoning with more complex variables to comprehend the complexities of human organizations. There is, as yet, no general, unified, universal theory as such. Organizations being diverse and complex in more senses than one, it is difficult, if not meaningless to be too general or too specific about them.

 

Organization structures based on classical bureaucratic principles are hierarchical. But modern organization theories attempted to modify them in the light of experience, changes in technology and knowledge about human behaviour. The centralized structures gave way to some sort of decentralization and thus transformed, partially at least, vertical (tall) organizations into horizontal (flat) ones, reflecting a shift in emphasis from command to consensus based self control. The relative conditions of instability and uncertainty transformed the classical mechanistic forms of management systems into organic ones.

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MATRIX ORGANIZATION-1

The change to a matrix cannot be accomplished by issuing a new organization chart People are brought up, by and large, to think in terms of “one person, one boss” and such habits of mind are not easily changed. People must learn to work comfortably and effectively in a different way of managing and organizing.

 

Ideally, the matrix form organization induces (1) the focusing of undivided human effort on two (or more) essential organizational tasks simultaneously, (2) the processing of a great deal of information and the commitment of organization to a balanced reasoned response, and (3) the rapid redeployment of human resources to various projects, products, services, clients, or markets. 

Diamond-shaped organization rather than the conventional pyramid. The top of the diamond represents the same top management symbolized by the top of the pyramid. The two arms of the diamond symbolize the dual chain of command. In the typical case the left arm would array the functional specialist groups or what could be thought of as the resource or input side of the organization. The right arm arrays the various products, projects, markets, clients, services or areas the organization is set up to provide.

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MATRIX ORGANIZATION

Matrix organization structure originated with the United states Aero Space Programme of the 1960s and the Aero space agency’s extraordinary and conflicting needs for system (for innovation) and order (for regulation and control). A matrix organization employs a multiple command system that includes not only a multiple command structure, but also related support mechanisms and associated organization culture and behaviour pattern. A matrix organization is not desirable unless (i) the organization must cope with two or more critical sectors (functions, products, services, areas); manufacturing of blinds and selling of roller shades, woven wood shades and paperless office management makes it complicated.

 

(ii) Organizational tasks are uncertain, complex and highly interdependent; industries like term life insurance, hotel and motels.

 

The structure involves the dual chains of command. The system must also operate along two dimensions simultaneously: planning, controlling, appraising and rewarding, etc., along both functional and product lines at the same time. Moreover, every organization has a culture of its own and, for the matrix to succeed the ethos or spirit of the organization must be consonant with the new form. Finally, people’s behaviour, especially those with two bosses and those who share subordinates, must reflect and understanding and an ability to work within such overlapping boundaries.

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Product Versus Functional Forms-3

Today we continue our talk on Product Versus Functional. Walker and Lorsch studies two plants which were closely matched in several ways. They were making the same product; their markets, technology, and even raw materials were identical. The parent companies were also similar; both were large national corporations that developed, manufactured, and marketed many consumer products. In each case divisional and corporate headquarters were located more than 100 miles from the facilities studied. The plants were separated from other structures at the same site, where other company products were made.

 

Both plants had very similar management styles. They stressed their desire to roster employee’s initiative and autonomy and placed great reliance on selection of well-qualified department heads. They also identified explicitly the same two objectives. The first was to formulate, package, and ship the products in minimum time at specified levels of quality and at minimum costs-that is, within existing capabilities. The second was to improve the capabilities of the plant.

 

In each plant there were identical functional specialists involved with the manufacturing units and packing unit, as well as quality control, planning and scheduling, warehousing, industrial engineering, and plant engineering.

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Product Versus Functional Forms-2

Lawrence and Lorsch highlighted important factors about specialization and coordination. According to them classical theorists saw specialization in terms of grouping of similar activities, skills or equipment. But this concept overlooks social and psychological consequences.

 

There is an important relationship between a units’s or individual’s assigned activities and the unit members’ patterns of thought and behavior. Functional specialists tend to develop patterns of behavior and thought that are in tune with the demands of their jobs and training. As such these specialists (e.g. industrial engineers and production supervisors) have different ideas and orientation about what is important in getting the job done. For example a cheap medical insurance quotes and term life insurance quotes both are different things. A health care insurance is related to medical insurance only while term life insurance is for life. This is referred to as ‘differentiation’ which means differences in thought patterns and behavior that develop among different specialists in relation to their respective tasks. Differentiation is necessary for functional specialists to perform their jobs effectively. 

 

Differentiation is closely related to achievement of coordination which may also be referred to as ‘integration’. Therefore, alternatively both differentiation and integration coexist. This is possible through effective communication channels. The appropriate mix of differentiation and integration in an organization is considered to be dependent on the nature of external factors such as markets, technology facing an organization as well as the goals of the organization. Since organizational pattern affects individual members, management and show concern to the kind of stress and cross functional conflicts that a certain pattern may produce. 

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PRODUCT VERSUS FUNCTIONAL FORMS-1

One of the issues in determining the form of an organization relates to the question of whether to group activities primarily by product or by function. Should all specialists in a given function be grouped under a common boss even if they deal in different products or should the various functional specialists working on a single product be grouped together under the same boss?

 

As with the problem of centralization versus decentralization, here too most managers find it difficult to say which choice will be the best one. We can understand this with example of gift shop. In gift shop there are birthday gifts, childrens gifts, get well gifts, holiday gifts. Each gift is having it’s own category but all fall under one heading gift.

 

Lawrence and Lorsch studies from a behavior point of view the criteria used in the past to make the choice to see whether a pattern emerges to provide meaningful clues to resolve the dilemma. Reviewing the literature they found that managers seem to make the choice based on three criteria:

 

1.      Maximum use of special technical knowledge.

2.      Most efficient utilization of machinery and equipment.

3.      The degree and nature of control and coordination required.

 

The major problem with each of these criterion concerns the trade-off involved in these decisions which may lead to unanticipated results and reduced effectiveness.

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MECHANISTIC AND ORGANIC SYSTEMS

Burns and Stalker propose two contrasting forms of management systems to suit different conditions. These are called as mechanistic organic forms. A mechanistic management system is considered appropriate to stable conditions while the organic form is suitable to changing conditions.

 

It is observed that organic systems are not hierarchical in the same way as mechanistic systems and they remain stratified based on expertise. Also, people’s commitment to the cause of the organization is supposed to be more in organic than mechanistic systems. In an organic form the hierarchic command gives way to consensus based commitment. The two forms of systems represent two ends of a continuum than being dichotomous. The relation of one form to the other is elastic and an organization may oscilate from one en (mechanistic) to the other end (organic) as the transition occurs in its conditions from relative stability to relative change.

We have considered different types of organization structures which have evolved over time. In response to complex, changing requirements. The continuum of structures range from centralization to decentralization, vertical to horizontal, mechanistic to organic and product to function. The predominant mode is decentralization with centralized control and a certain type of matrix in complex organizations. Each form has its own set of advantages and disadvantages. Compromises are possible in the context of organization’s environment, technology, culture and aspects of human behavior.

 

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VERTICAL AND HORIZONTAL STRUCTURE

The classical bureaucratic model of organization though pervasive, has been considered inappropriate to the changing requirements of modern times. A bureaucratic organization was considered to be too inflexible and hierarchical to adapt to the changes occurring in organizations and technology.

 

Parkinson’s laws and Peter Principle highlight the negative aspects of bureaucratic organizations. Whatever be the criticism against bureaucracies, it is realized that to some extent they have become essential. Therefore, writers and organizations began to explore ways to modify the bureaucratic organization structures. In essence these new structures reflect modifications to the classical principles of delegation of authority and standard of control.

 

Delegation extends the scope of the principle to the point of an abiding organization-wide philosophy of management. A tall organization structure means a series of narrow spans of control, and a flat one incorporates wide spans and limited layers of control at horizontal levels. Both the structures have their advantages and disadvantages. They should be viewed on relevant concepts and not as ideal absolutes.

 

A tall structure calls for control and close supervision over the subordinates. But close supervision may not necessarily produce better control. Similarly in a flat organization with wide spans, it may not be possible to keep close control over subordinates but it provides for decentralization, individual initiative and self-control. Tall structures are less favorably viewed it is held that self-control is better than imposed control. The choice in this regard however rests ultimately on management assumptions about individuals and groups in organizations.

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Centralization and Decentralization-2

Centralization is the process by which the activities of an organization, particularly those regarding decision-making, become concentrated within a particular location and/or group. In political science, this refers to the concentration of a government’s power – both geographically and politically, into a centralized government.

 

Decentralization is the process of dispersing decision-making governance closer to the people or citizen. It includes the dispersal of administration or governance in sectors or areas like engineering, management science, political science, political economy, sociology and economics. Decentralization is also possible in the dispersal of population and employment. Law, science and technological advancements lead to highly decentralized human endeavors. 

 

Alfred P. Slogan played and instrumental role in developing a model of central control of decentralized operations for General motors based on the following twin premises:

 

  1. The responsibility attached to the chief executive of each operation shall in no way be limited. Each such organization headed by its chief executive shall be complete in every necessary function and enabled to exercise its full initiative and logical development (Decentralization of operations)
  2. Certain central organization functions are absolutely essential to the logical development and proper coordination of the Corporation’s activities: Centralized staff services to advise the line on specialized phases of the work, and central measurement of results to check the exercise of delegated responsibility.

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